MapInfo Tracks Cupid
Press Release Print this Page Send to a Friend
MapInfo Tracks Cupid This Valentine’s Day
North Carolina is Ready with a Bouquet and California Shows up with Chocolates; MapInfo Uncovers Where Singles Live with PSYTE U.S. Advantage
TROY, NY—February 12, 2004—Valentine’s Day is a day for lovers and MapInfo (NASDAQ: MAPS) today released statistics using its PSYTE® U.S. Advantage Neighborhood cluster solution, identifying the U.S. locations that might be the most swept up by romance. MapInfo demographers uncovered this information integrating PSYTE with data from Mediamark Research Inc. (MRI), the leading provider of syndicated, single-source marketing and media research in the United States.
The marital status and consumer behavior of specific demographic markets are just some of the insights that PSYTE offers to companies wanting to better understand the lifestyle and habits of their customers. Here’s how some U.S. metros ranked in the romance department:
Love Blooms in Indiana—Romance should be in the air in Bloomington, Ind. this season, with MapInfo identifying this college city as the metro with the highest percentage of single men and women never married. It is no surprise that college towns offer the most number of singles; other metros leading the list including Lawrence, Kansas; State College, Penn.; Iowa City, Iowa; and Athens, Georgia.
Looking for Love in All the Wrong Places—If you are a woman seeking a beau, you may want to steer clear of several metros in Florida such as Punta Gorda, Naples, Ocala, Fort Myers and Sarasota. These cities have some of the highest percentage of men already hitched. For men seeking women, Jacksonville, North Carolina is not the best dating grounds. Not only does this metro have the highest percentage of married women, but its sounds like they are getting special treatment too—Jacksonville is also the top metro for potential expenditures over $100 at flower shops in the last six months.
Object of My Confection—Chocolates are a simple way to say “I love you” or at least, “I know what you love” and what better place to say it than Honolulu! According to MapInfo, this island paradise leads as the metro with the highest potential to have bought boxed chocolates in the last six months. California is the state with the biggest sweet tooth—four of its metros, San Francisco, San Jose, Oakland and Orange County, made the top ten. New Jersey comes in a close second with three of its metros, Bergen-Passaic, Jersey City and Newark with high market potential for chocolates.
Wait a Minute, Mr. Postman—When it comes to sending love, greeting cards can be an easy way to share loving words. People across the Northeast seem to prefer the written word to the rest of the country. Metros such as Danbury, Connecticut; Monmouth-Ocean New Jersey; Nashua, New Hampshire and Pittsfield, Massachusetts come out on top of the list. Texas won’t be mailing too many valentines. El Paso, Mcallen-Edinburg-Mission, Brownsville-Harlingen-San Benito and Laredo were last in MapInfo’s search.
“Finding where the most married and single people live not only offers interesting statistics into the lifestyles of the nation’s population but also provides valuable insights into consumer behavioral attributes and habits that retail companies can use to fine tune their marketing,” said Chris Michels, PSYTE product manager for MapInfo. “Through this Valentine’s Day market analysis, we have revealed areas with the highest potential for buying occasion-related gifts, such as flowers, candy and gift cards. Retailers can utilize this type of predictive analytical insight to better tailor marketing efforts and gain deeper understanding of their target markets and customers.”
Additional Information
PSYTE U.S. Advantage is linked to Acxiom’s InfoBase®, the world’s largest source of consumer data, Mediamark Research Inc., consumer/lifestyle data and Simmons Market Research Bureau survey data for more effective direct marketing campaigns. Automobile data preferences linked to PSYTE is provided to MapInfo under agreement with the R.L. Polk Company. For more information about PSYTE, visit www.psyte.net
About MapInfo
MapInfo Corporation is a global software company that integrates software, data and services to help customers realize greater value from location-based information and drive more insightful decisions. MapInfo solutions are available in 20 languages through a network of strategic partners and distribution channels in 60 countries. Headquartered in Troy, NY, MapInfo Corporation is on the World Wide Web at www.mapinfo.com.
Monday, February 16, 2004
MICROSOFT MAPPOINT 2004
Microsoft® MapPoint® 2004 is business mapping software that combines powerful mapping and analysis tools with the simplicity of Microsoft Office. Designed for everyday business use, MapPoint allows users to easily locate and illustrate points on maps, integrate maps into Microsoft Office documents, and quickly identify business trends on a map, with either the user’s own data or up-to-date, detailed demographic information.
With high-quality maps, comprehensive demographic data, and easy-to-use wizards, Microsoft® MapPoint® 2004 business mapping software enables users to visually analyze and communicate business information using maps. Organizations and departments of all sizes and types can benefit from visualizing their business data with maps.
CLICK HERE FOR MORE INFO
Microsoft® MapPoint® 2004 is business mapping software that combines powerful mapping and analysis tools with the simplicity of Microsoft Office. Designed for everyday business use, MapPoint allows users to easily locate and illustrate points on maps, integrate maps into Microsoft Office documents, and quickly identify business trends on a map, with either the user’s own data or up-to-date, detailed demographic information.
With high-quality maps, comprehensive demographic data, and easy-to-use wizards, Microsoft® MapPoint® 2004 business mapping software enables users to visually analyze and communicate business information using maps. Organizations and departments of all sizes and types can benefit from visualizing their business data with maps.
CLICK HERE FOR MORE INFO
Friday, January 16, 2004
The GIS Factory
GISfactory.com is a web service of Neomatix Corporation.
Founded in 2001 Neomatix debuted with several quick successes developing and hosting internet and intranet applications. Neomatix provides complete life cycle support for the development and implementation of systems, focusing on those that deliver geographic information products to large and diverse user communities.
Our team has dozens of years of collective experience with mainstream GIS, web, and database technologies including Intergraph, ESRI and MapInfo; HTML, Javascript, Java and XML; Oracle RDBMS and Spatial. We've dealt with their growth and limitations and have been early adopters of the new generation of open source tools, including Linux, PHP, MySQL, and MapServer. We know how to provide highly available services and how to provide them securely if desired.
The unique strength of Neomatix is its ability to understand customer needs and apply broad technical knowledge of what is possible to deliver the best solutions. We make systems talk to each other; we make systems that integrate spatial and relational inquiry; and we make systems that give users the ability to get the information they need when they need it.
In summary, GISfactory.com blends the best technologies with innovation to build the best solutions for our customers.
GISfactory.com is a web service of Neomatix Corporation.
Founded in 2001 Neomatix debuted with several quick successes developing and hosting internet and intranet applications. Neomatix provides complete life cycle support for the development and implementation of systems, focusing on those that deliver geographic information products to large and diverse user communities.
Our team has dozens of years of collective experience with mainstream GIS, web, and database technologies including Intergraph, ESRI and MapInfo; HTML, Javascript, Java and XML; Oracle RDBMS and Spatial. We've dealt with their growth and limitations and have been early adopters of the new generation of open source tools, including Linux, PHP, MySQL, and MapServer. We know how to provide highly available services and how to provide them securely if desired.
The unique strength of Neomatix is its ability to understand customer needs and apply broad technical knowledge of what is possible to deliver the best solutions. We make systems talk to each other; we make systems that integrate spatial and relational inquiry; and we make systems that give users the ability to get the information they need when they need it.
In summary, GISfactory.com blends the best technologies with innovation to build the best solutions for our customers.
From Mapinfo.com
Troy, NY—December 16, 2003— MapInfo (Nasdaq: MAPS) today announced EnvinsaTM, a location platform that allows business and government organizations worldwide to harness the power of location across the enterprise. For the first time, organizations can rely on a single, high-performance location platform to gain better insights into their data and drive better business decisions.
Organizations already use location technology to plan logistics, fine-tune marketing programs, support tourism, offer shopping information, analyze sales and service routing, track E911 callers, support emergency personnel and more. Frequently, however, these capabilities rely on fragmented, limited GIS systems operated by specialists. The Envinsa location platform has been designed to centrally link an organization’s location data to applications throughout its information system, giving every user instant access to enterprise-wide, location technology while eliminating the cost of managing diverse systems.
Evolved from MapInfo’s proven miAware™ architecture, Envinsa scales to support large enterprises with thousands or even millions of simultaneous users and integrates with existing IT systems. Envinsa is standards-based technology that can be deployed on high-performance, centralized servers, which can be internally managed by the customer’s IT group to allow for value and cost to be shared amongst multiple stakeholders. Additionally, the Envinsa location platform’s component architecture allows for rapid application development. As a result, location intelligence can be quickly extended to support a variety of business needs in multiple business units, geographies and application environments including Web services—all without specialized GIS skills.
For instance, at a leading bank in the western U.S., Envinsa powers an ATM and branch locator service that can be used in any of the bank’s business units. The IT team’s goal is to compete more efficiently by building a centralized solution for the whole bank and eliminate redundant GIS systems created by several business divisions. Using Envinsa, the bank’s centralized location system was functional within weeks, operating within the bank’s information ecosystem.
Each business unit within the bank can take advantage of Envinsa’s capabilities to reach their business goals. For example, marketing can analyze customer locations relative to ATM and branch locations. The call center gains easy access to information about which products are offered at which locations. And customers can help themselves on the Web, through the phone and even from wireless Web-enabled handsets. Today, the bank’s system is up and running, supporting thousands of customers, enhancing quality in customer service and eliminating the cost of managing multiple technologies.
“By putting location data into the hands of everyone across the organization, Envinsa empowers organizations to gain new perspectives on their markets, customers and business processes. Organizations can centrally manage their location infrastructure to minimize costs, while leveraging their investment more broadly and creating value across the enterprise,” said Mike Hickey, COO, MapInfo.
For more information about Envinsa, visit www.envinsa.com.
About MapInfo
MapInfo Corporation is a global software company that integrates software, data and services to help customers realize greater value from location-based information and drive more insightful decisions. MapInfo solutions are available in 20 languages through a network of strategic partners and distribution channels in 60 countries. Headquartered in Troy, NY, MapInfo Corporation is on the World Wide Web at www.mapinfo.com.
Troy, NY—December 16, 2003— MapInfo (Nasdaq: MAPS) today announced EnvinsaTM, a location platform that allows business and government organizations worldwide to harness the power of location across the enterprise. For the first time, organizations can rely on a single, high-performance location platform to gain better insights into their data and drive better business decisions.
Organizations already use location technology to plan logistics, fine-tune marketing programs, support tourism, offer shopping information, analyze sales and service routing, track E911 callers, support emergency personnel and more. Frequently, however, these capabilities rely on fragmented, limited GIS systems operated by specialists. The Envinsa location platform has been designed to centrally link an organization’s location data to applications throughout its information system, giving every user instant access to enterprise-wide, location technology while eliminating the cost of managing diverse systems.
Evolved from MapInfo’s proven miAware™ architecture, Envinsa scales to support large enterprises with thousands or even millions of simultaneous users and integrates with existing IT systems. Envinsa is standards-based technology that can be deployed on high-performance, centralized servers, which can be internally managed by the customer’s IT group to allow for value and cost to be shared amongst multiple stakeholders. Additionally, the Envinsa location platform’s component architecture allows for rapid application development. As a result, location intelligence can be quickly extended to support a variety of business needs in multiple business units, geographies and application environments including Web services—all without specialized GIS skills.
For instance, at a leading bank in the western U.S., Envinsa powers an ATM and branch locator service that can be used in any of the bank’s business units. The IT team’s goal is to compete more efficiently by building a centralized solution for the whole bank and eliminate redundant GIS systems created by several business divisions. Using Envinsa, the bank’s centralized location system was functional within weeks, operating within the bank’s information ecosystem.
Each business unit within the bank can take advantage of Envinsa’s capabilities to reach their business goals. For example, marketing can analyze customer locations relative to ATM and branch locations. The call center gains easy access to information about which products are offered at which locations. And customers can help themselves on the Web, through the phone and even from wireless Web-enabled handsets. Today, the bank’s system is up and running, supporting thousands of customers, enhancing quality in customer service and eliminating the cost of managing multiple technologies.
“By putting location data into the hands of everyone across the organization, Envinsa empowers organizations to gain new perspectives on their markets, customers and business processes. Organizations can centrally manage their location infrastructure to minimize costs, while leveraging their investment more broadly and creating value across the enterprise,” said Mike Hickey, COO, MapInfo.
For more information about Envinsa, visit www.envinsa.com.
About MapInfo
MapInfo Corporation is a global software company that integrates software, data and services to help customers realize greater value from location-based information and drive more insightful decisions. MapInfo solutions are available in 20 languages through a network of strategic partners and distribution channels in 60 countries. Headquartered in Troy, NY, MapInfo Corporation is on the World Wide Web at www.mapinfo.com.
www.tatukgis.com
TO: Downloaderxs of the TatukGIS Free Viewer
Please be advised that today the final version 1.0 release of the TatukGIS free Viewer was posted for download from the TatukGIS web site. This final release includes expanded tutorials (found under the Help file) and some new functionality, such as advanced spatial select options, TIFF LZW export, and CADRG format reading. The old beta 8 version of the TatukGIS Free Viewer is set to cease working on January 15.
Later we plan to issue a version 2 release of the Free Viewer with support for geographic coordinate systems. This will allow on-the-fly reprojection of vector layers, so that layers in difference coordinate systems can be viewed together, the calculation of areas and distances, and the addition of a distance scale.
Regards,
TatukGIS Sales Team
www.tatukgis.com
TO: Downloaderxs of the TatukGIS Free Viewer
Please be advised that today the final version 1.0 release of the TatukGIS free Viewer was posted for download from the TatukGIS web site. This final release includes expanded tutorials (found under the Help file) and some new functionality, such as advanced spatial select options, TIFF LZW export, and CADRG format reading. The old beta 8 version of the TatukGIS Free Viewer is set to cease working on January 15.
Later we plan to issue a version 2 release of the Free Viewer with support for geographic coordinate systems. This will allow on-the-fly reprojection of vector layers, so that layers in difference coordinate systems can be viewed together, the calculation of areas and distances, and the addition of a distance scale.
Regards,
TatukGIS Sales Team
www.tatukgis.com
Subscribe to:
Posts (Atom)